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July 6, 2014  |  By Directly Social with Melissa Fietsam In Uncategorized

Effective lead generation for your direct sales business

How to create more leads for your direct sales business!

In Direct Sales, every single action you take in your business should have to do with lead generation.

What is Lead Generation?

It is getting someone’s information in order to follow up with them and add them to your customer base.  Ideally, you need to be setting a goal for 25 new leads per week.  You can do these by passing out your mini catalogs and asking for a business card in return. You can leave lead boxes and do a give a way at businesses, day cares, offices, grocery stores, restaurants, gyms,  anything you can think of! You will also be getting these at your parties.

Whatever you do, this is one of the most important things in your direct sales business as far as marketing goes. If you are not marketing your business, you might as well throw the towel in, because your lead pool will eventually dry up!

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